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Stories aren’t just for bedtime.
They’re a powerful tool in leadership.

Here’s why:

✅ Attention: I need to know what happens!
✅ Persuasion: Best Story Wins!
✅ Dissemination: The audience remembers & spreads.

But not all stories are created equal.

Each framework serves a purpose:

1. Hero’s Journey:
↳ Turn challenges into triumphs.

2. Pixar Formula:
↳ Make complex ideas crystal clear.

3. Innovation Story:
↳ Share an inspiring future.

4. Anecdotal Approach:
↳ Build bridges with personal tales.

5. Change Story:
↳ Connect the past to a better future.

6. Challenger Sale:
↳ Shatter assumptions, spark change.

The magic isn’t in the framework.
It’s in knowing when to use each one.

Ask yourself:
• What’s my goal?
• Who’s my audience?
• What story type fits best?

Master these frameworks. Watch your influence soar.

Because in leadership, the right story at the right time can move mountains.

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