Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
What are the “vital behaviours” that you need to demonstrate at “crucial moments” in your life to achieve what your really want?
Recently I reread a classic I love by Stephen Covey – 7 Habits of Highly Effective People.
Be Proactive
Begin with the End in Mind
Put First Things First
Think Win-Win
Seek First to Understand, Then to Be Understood
Synergize
Sharpen the Saw
What habit/s are most critical to achieving your own unique definition of success?
In a recent conversation I had with a couple of entrepreneurs we were discussing what was most critical to their success and leading their start ups. They shared their stories and their crucial moments and their key learnings.
Five themes emerged:
the importance of “perseverance” ,
how “learning on the fly” was essential,
the ability to sell and be a compelling story teller ,
the value of building a network of individuals and establishing a personal brand as individual who can be trusted to deliver results and keep their commitments,
We also explored the question: “what is your superpower?”
And the impact that “leveraging their strengths” had played in their success.
What is your super power?
Acknowledgment: Stephen Covey & Image source unknown
#management #leadershipdevelopment #leadership #personaleffectiveness